Writing and Publishing for Consultants Recording

The Writing and Publishing for Consultants panel at the July meeting of the Bay Area Consultants Network was a great success. You can download the handout with links to publishing resources from the BACN website.

Here is the list of questions addressed by panelists Patricia Coate, Dr. Bette Daoust, and Karen Pierce Gonzalez (with a few interjections from moderator Sallie Goetsch (Yours Truly), and some help from the audience):

  • Why publish at all? What’s in it for consultants?
  • What’s the most important thing consultants need to know about publishing?
  • What are the different options for publishing a book and what are the advantages and disadvantages of each?
  • Traditional (large) publisher
  • Self-Publishing
  • Print on Demand (POD)
    • How much should I plan on spending on…
      • Writing & Editing
      • Design/Layout/Printing
      • Marketing
    • What kind of help can I get with writing and publishing a book?
      • Help with writing
      • Editing, proofreading, formatting
      • Marketing and selling
    • How do you get your articles published in print magazines and trade journals?
    • What’s the best way to write and publish articles online for lead generation?
    • How do you create and use white papers?
    • How much can you re-use your material?
    • How do you track article placement?
    • Where do I find interesting, relevant topics to write about? Does my material have to be original?

We recorded the entire panel, and you can click to play below or download the MP3 file to put on your portable media player. The recording is just over an hour long—not nearly time enough!

Publishing for Consultants Panel on July 27th

I’ll be moderating a panel on Writing and Publishing for Consultants at the July 27th meeting of the Bay Area Consultants Network. This will be a real challenge, as there’s so much to say about publishing and so little time to say it in, but I’ve been working hard with the panelists to coordinate the questions and answers so that we can address important issues regarding book publishing, online article marketing, writing for print publications, creating and using white papers, and more. And we’re putting together a great collection of links to more information about topics we can’t cover in detail.

The morning starts bright and early at 7:30 and concludes at 10:00. You get a hot breakfast, plenty of coffee, and some networking time to help you wake up before we launch into the publishing panel. Then hang out and relax on the lovely grounds of the McInnis Park Golf Center afterwards.

Grab all the details and register on the BACN website.

And yes, I do plan to record it, but that’s never as good as being there.