Here’s what I’ve tagged for October 18th through October 19th:
Here’s what I’ve tagged for April 19th through April 27th:
Here’s what I’ve tagged for February 15th through February 19th:
Here’s what I’ve tagged for January 31st through February 4th:
Here’s what I’ve tagged for January 8th through January 17th:
Here’s what I’ve tagged for November 11th through November 13th:
Here’s what I’ve tagged for November 6th through November 9th:
Mitch Joel is a social media rock star who runs an extremely successful digital marketing business in Beautiful Montreal. I’ve been listening to his Six Pixels of Separation podcast since he started it. Since he’s just come out with a book by the same name, everyone is interviewing him about his social media insights.
I, on the other hand, wanted to talk to Mitch about publishing. He’s said too many interesting things on Media Hacks recently. (Two of the other contributors to Media Hacks, Chris Brogan and Julien Smith, have just published a best-selling book together, and another one, Hugh McGuire, runs a book start-up.)
In this interview, Mitch talks about:
- His previous experience with the publishing industry
- The importance of having a platform
- The difference between writing a book and writing a collection of blog posts
- The powerful mystique that publishing a book retains even (or especially) in the age of social media
- The value of a good editor
- Why his publisher made his book more blog-like
- Distribution and business models in publishing
- What makes a book a book
Mitch is an incredibly articulate one-take podcaster. I’m not. I’ve edited this interview slightly for fluency. In particular, I’ve rearranged the beginning, because Mitch and I started our conversation before his introduction.
A big thanks to Mitch for such a fabulous interview.
Since they can’t keep Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone in the stores, I’d recommend you all buy it on Amazon (and give me a few cents in commission while you’re at it).
These are my links for June 14th through July 2nd: