The Author-izer

Posts Tagged ‘Marketing’

Here’s what I’ve tagged for February 27th through March 2nd:

• BISAC Subject Headings List, Major Subjects – 2009 Edition –
• How to choose an email subject line for maximum deliverability | Email Marketing Strategy – Blue Sky Factory Blog –
• When Publishers Set Prices (with pictures!) — Kobo –

It’s a busy day in the writing world:

• The Best FREE White Papers of 2009 | White Paper Pundit –
• Don’t forget to use some very simple and proven sales techniques on your online sales pages – by Nick Usborne –
• How to Capture Your Company’s Essence in 15 Words : MarketingProfs –
• Don’t Make These Value-Proposition Mistakes : MarketingProfs –

Here’s what I’ve tagged for December 27th through December 31st:

• 10 Simple Steps to Create "Ready to Buy" Customers… Especially in a Recession –
• Crafting White Paper 2.0: Designing Information for Today’s Time and Attention-Challenged Business Reader by Jonathan Kantor in Business & Economics –
• The DOs and DON’Ts of White Paper Landing Pages | White Paper Pundit –

Here’s what I’ve tagged for November 6th through November 9th:

• copyeditor Salaries in San Francisco, CA – Free Salary Search | Indeed.com –
• Your Website’s Missing Ingredient : MarketingProfs –
• 5 Grammar Rules that Ruin Your Copy –
• Your Copy Sucks: You Don’t Even Know What “Edit” Means RBreakfastClub –

Here’s what I’ve tagged for October 17th through November 1st:

• Example of an Agency Agreement « The Publishing Master –
• Webinar Question and Answer List Part I « The Publishing Master –
• Novels by podcast: how to make money from ‘free’ –
• 10 techniques for an effective ‘call to action’ « Boagworld –

Here’s what I’ve tagged for October 14th through October 15th:

• How to Write Headlines That Work | Copyblogger –
• The Landing Page Design Toolbox: 100 Tools, Tips and Resources | Virtual Hosting Blog –
• Landing Pages Turn Traffic Into Money | Copyblogger –

Here’s what I’ve tagged for October 8th through October 12th:

• Mythconceptions: A reality check on e-Books from the publisher’s POV – SNCR Research Brief
• From Word to Kindle (Kindle Books, Microsoft Word, formatting ebooks) – Tips on Formatting Kindle Books with Microsoft Word
• TechTarget 2008 Media Consumption Benchmark Report: Perception vs Reality of the IT Pro and the IT Marketer –

It’s a busy day in the writing world:

• Ghostwriting and Shifting Values in Literacy – Deborah Brandt | University of Hawaii
• Eccolo Media 2009 B2B Technology Collateral Survey Report –
• New study from Eccolo shows white papers still king of marketing collateral –
• New Pharma Guidelines: No Ghostwriting, More Public Info – Health Blog – WSJ –
• Giving Up the Ghost | Ditchwalk – Contends that ghostwriting is lying

It’s a busy day in the writing world:

• Write Articles, Not Blog Postings (Jakob Nielsen’s Alertbox) –
• Content Strategy: A List Apart – Content Strategy
• Writing Style for Print vs. Web (Jakob Nielsen’s Alertbox) –
• Guidelines — Web Writing that Works –

Here’s what I’ve tagged for September 20th through September 23rd:

• Publishing A Book To Promote Your Services – RainToday –
• Writing Book Proposals That Win Publishing Contracts – RainToday –
• Blockbuster Books: 3 Ways to Write a Bestseller – RainToday –
• When CEOs speak: How execs’ quotes doom your pitches – Article | PR Daily: Public Relations and marketing in the age of social media
• 18 Resources to Help you Write Better Blog Titles –